We are looking for an experienced Digital Marketing Executive / Manager to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure. With great potential this becomes increasingly useful for companies such as ours. The ideal candidate will have a passion for all things marketing and technology. He is required to be well-versed in the concepts surrounding digital marketing and how the Internet can become a strong asset to securing growing revenue. He needs to be tech-savvy and intuitive with great ideas to reinforce our marketing campaign.
Responsibilities
• Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc)
• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Provide creative ideas for content marketing and website.
• Launch optimized online adverts through Google Adwords, Facebook etc to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc)
• Prepare online newsletters and promotional emails and organize their distribution through various channels.
• Measure and analyse performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, Web Trends etc)
• Acquire insights in online marketing trends and keep strategies up-to date.
• Uploading videos in YouTube.
Qualifications & Skills
• Should have a minimum 0-1 years of relevant experience
• Experience with B2C social media, Google Adwords, email campaigns and SEO/SEM is a must.
• Advanced knowledge in keyword research
• Advanced knowledge in on-page and off-page optimization
• A solid mastery of power point and Excel.
• Keeping oneself updated regarding new digital trends and technologies.
• Deep knowledge of current digital marketing technologies.
PPC, Google Adwords, Search Engine Optimization (SEO), Social Media Optimization (SMO) and Search Engine Marketing (SEM).
Job Type
Industry
Job Role
Skill
Minimum Education
